"For over 80 years, Dinty Moore has fed the lumberjack-sized hunger of hardworking men. Unfortunately the number of lumberjacks is dwindling. But the good news is that lots of men aspire to look like a lumberjack. Dinty Moore believes these "lumbersexuals" can do more than just look like a lumberjack."
The heft and feel of a well-worn handle,The sight of shavings that curl from a blade;The logs in the wood pile, the sentiment of huge beams in an old-fashioned house;The smell of fresh cut timber and the pungent fragrance of burning leaves;The crackle of kindling and the hiss of burning logs.Abundant to all the needs of man, how poor the world would beWithout wood.
Everard Hinrichs, quoted by Eric Sloane in A Reverence for Wood
Monday, April 4, 2016
Sometimes an ad strikes a chord that really gets to the heart of the matter. This one says so much about the world we live in.