The heft and feel of a well-worn handle,
The sight of shavings that curl from a blade;
The logs in the wood pile, the sentiment of huge beams in an old-fashioned house;
The smell of fresh cut timber and the pungent fragrance of burning leaves;
The crackle of kindling and the hiss of burning logs.
Abundant to all the needs of man, how poor the world would be
Without wood.

Everard Hinrichs, quoted by Eric Sloane in A Reverence for Wood

Translate

Monday, July 18, 2016

Re-thinking, Re-creating, Re-newing the Company

You may remember two Penn State architecture students, Matt Fink and Jacqueline Holt, who worked with me about five years ago (was it really that long ago?) on their furniture design projects. One of the Go Wood postings was about their wood shopping trip to Lewis Lumber Products in Picture Rocks, Pennsylvania, where we met LLP President Keith Atherholt. Keith and the folks of LLP have been a great partner with Penn State for many years, and quite a few of our students have toured or worked in their facility, gaining valuable real-world experience.

The most rewarding thing about working with LLP is that as a company, they have never stopped working to improve themselves, by making themselves more valuable, available, and indispensable to their customers. Earlier this year, Keith sent me a video they made that captures the spirit of their efforts.


In this summer of renewal, I offer this video as a reminder of what makes a company successful, and keeps it that way...a passionate focus on the needs of the customer, and your company's efforts to exceed those needs. There are a lot of companies out there who can do what yours does...so you have to do it better.

No comments: